Use the object-action framework to log customers actions. E.g 'Product Clicked'. In this case, Product is an object, while Clicked is an action.
The idea is simple.
- 1.Choose your objects (e.g., Product, Application, etc.).
- 2.Define actions your customers can perform on those objects (e.g., Viewed, Installed, etc.)
- 3.When you put it all together, your event reads Product Viewed or Application Installed.